Imagine RIT: Innovation and Creativity Festival is a campus-wide event that showcases the innovative and creative spirit of RIT students, faculty and staff. Visitors experience the breadth and depth of RIT through interactive presentations, hands-on demonstrations, exhibitions, and research projects set up throughout campus. Children's activities and multiple performance stages with live music and entertainment are also a hit with visitors of all ages. Held annually each spring, Imagine RIT is the annual kickoff to Rochester’s rich festival season. This event is FREE and open to the public.